Research studios
Motivaction has professional research studios at its disposal for conducting qualitative research. Recently re-designed, these studios are comfortable for both respondents and clients, and are equipped with ultra-modern display and recording equipment.
If you would like to get to know your target group better, Motivaction will give you a front-row seat.
The monitoring rooms, complete with one-way mirrors, can accommodate approximately 6 people. For larger delegations, it is possible to follow the conversations via a closed video link.
- See consumers' responses to your commercial as you watch the same commercial on a television in the monitoring room
- Watch teenagers as they relax on a sofa and give their frank opinions on mobile telephone providers
- Via cameras mounted above a table, watch how your customers make a collage involving your product - or the non-verbal responses to promotional messages
Video compilation and simultaneous translation
Do you need help in building a support base within your organization for the implementation of research results? Motivaction can provide a compilation on DVD of the most notable comments and moments recorded during its research work in the field. After all, a few images and quotes often say more than 1000 words. It is also possible to have the conversations translated simultaneously, allowing foreign clients and international associates to closely follow the work being done in the field.